Press Release
FOR IMMEDIATE RELEASE

CONTACT:

Robert Russotti

 

Entity Marketing Consulting

1 North Road

Setauket, NY 11733-3035

 

 516-993-7471

 

DATE: 12/04/2002

Real Estate Lead Generation www.adulthousingleads.com

Site Provides Qualified Leads for Retirement Housing Properties


New York –  December 4, 2002, Finding qualified sales leads for retirement housing can take just minutes using a new service at www.adulthousingleads.com. Real estate professionals, realtors, developers, property managers and others can buy high quality, exclusive prospects interested in retirement communities segmented by location, price range and other criteria. Besides contact information, each lead indicates an intended timeframe for relocation and other key criteria making it easy to present a property that will match a prospect's interests. Few properties can justify the cost of a national advertising campaign, yet many individuals relocating from out of state would not normally see advertisements in local markets.
Real estate professionals can get very targeted leads, without the inconvenience and expense of advertising so this service is an extremely cost effective means of reaching a wide but highly targeted audience. Seniors and active adults across the nation and worldwide in search of the best place to retire register on a companion site, www.retirementhousingonline.com.

Started by William Ward, an energetic former CEO of an IT consulting company in New York City and Steve Olson, a real estate developer in Rhode Island with 15 years specializing in the 55 and older market, Adult Housing Leads offers real estate professionals a unique lead generation service. "There is economic incentive to buy these leads because the cost per lead is low in comparison to advertising and other forms of lead generation. People in our list have asked for us to match them with retirement properties and want to hear from a real estate professional that matches their preferences," said Billy Ward President of Revised, L.L.C.  For people searching for retirement housing leads, the  site provides a fast, easy interface to select from all forms of adult housing options including active adult communities, senior retirement communities, country clubs, resort properties, nursing homes and assisted living.

“People from across the United States sign up and request information, at a pace far exceeding our expectations,” said Ward "we constantly refresh and qualify our leads and now we're offering an even greater selection of metro areas." We upgraded both sites with greater selection and kept the original idea of simplicity and speed.

Ward and Olson also are getting the attention of real estate professionals, contacting them by phone, email and letter and explaining the lead generation service on www.adulthousingleads.com.

“In our first months of operation we could see there is significant consumer interest. Over 90% of the consumers who register for information tell us they haven't contacted a developer yet. But more importantly, www.adulthousingleads.com provides leads that did not respond to the advertising a firm may already be doing.” said Ward. Seniors are a large, expanding population that spends considerable time online so the site fulfills a real need as they try to find the best places to retire. We make it easy for real estate professionals to reach exclusive, highly qualified sales leads.