Marketing Plans
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Entity has written marketing plans and business plans for a diverse range of
goods and services. Some have launched companies, others have been used for
government grants, budget justifications or to study viability of new
technologies or products. A typical plan may take days or months to prepare and
may or may not incorporate budgets, market research, product development
timelines, pricing strategies, compensation plans, territory management plans,
channel management strategies, media plans, job descriptions, industry analysis,
marketing plans, advertising and public relations plans, etc. |
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Key Benefits
 | Marketing Plans communicate direction throughout organization and to other
audiences |
| Allows proper allocation of resources |
| Establishes goals and objectives |
Capabilities
- Clear Writing Style
- Takes your audience into consideration and communicates in terms the
reader can understand.
- Fast Turnaround Time
- Entity can focus on the task of writing the
marketing plan and your team can
be involved as much or as little as desired. Entity is expert at
writing plans that get results.
- Objectivity
- An outside perspective can help you consider your venture more
thoroughly. Discussing the marketing plan as it is being written and revised
will stimulate valuable ideas.
Reference Accounts
- Thomson Industries
- Worked with the marketing and sales staff, operations and marketing
services groups to develop a marketing plan outlining markets served, competitive
strengths and weaknesses and identify strengths and weaknesses for an
industrial bearings manufacturer. Researched market size and growth
rates, by vertical segment and application.
- Voltaix
- Developed business and marketing plans to manufacture and sell
compressed gases and chemicals to the solar cell industry. Forecast
sales and expenses, established budgets, conducted competitive
analysis. Researched the supply and demand for the products and the
raw materials used in production. Identified worldwide suppliers and
alliance partners. Created sales plan and defined product
specifications.
- Sony
- Developed business plan for flat panel display manufacturing
equipment. Identified competitors, defined product specifications,
projected development expense and potential sales.
- Olympus
- Developed annual marketing plans including media schedule, budgets,
product road maps, launch plans. Developed plans to launch product
line extensions in digital audio, portable consumer electronics and
digital imaging for medical and industrial applications.
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